{"id":11719,"date":"2024-03-01T05:00:00","date_gmt":"2024-03-01T10:00:00","guid":{"rendered":"https:\/\/anamelikian.com\/?p=11719"},"modified":"2024-03-04T15:23:58","modified_gmt":"2024-03-04T20:23:58","slug":"the-new-game-of-service-with-mitch-axelrod","status":"publish","type":"post","link":"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/","title":{"rendered":"The NEW Game of Service with Mitch Axelrod"},"content":{"rendered":"<iframe loading=\"lazy\" src=\"https:\/\/player.blubrry.com\/?podcast_id=131211945&media_url=https%3A%2F%2Fmedia.blubrry.com%2F1465778%2Fcontent.blubrry.com%2F1465778%2F166_Mitch_Axelrod_NewGame.mp3&modern=1#mode-Light&border-000000&progress-000000\" scrolling=\"no\" width=\"100%\" height=\"165\" frameborder=\"0\" id=\"blubrryplayer-1\" class=\"blubrryplayer\" title=\"Blubrry Podcast Player\"><\/iframe><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/1465778\/content.blubrry.com\/1465778\/166_Mitch_Axelrod_NewGame.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/anamelikian.com\/?powerpress_pinw=11719-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"https:\/\/media.blubrry.com\/1465778\/content.blubrry.com\/1465778\/166_Mitch_Axelrod_NewGame.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"166_Mitch_Axelrod_NewGame.mp3\">Download<\/a> | <a href=\"#\" class=\"powerpress_link_e\" title=\"Embed\" onclick=\"return powerpress_show_embed('11719-podcast');\" rel=\"nofollow\">Embed<\/a><\/p><p class=\"powerpress_embed_box\" id=\"powerpress_embed_11719-podcast\" style=\"display: none;\"><input id=\"powerpress_embed_11719-podcast_t\" type=\"text\" value=\"&lt;iframe src=&quot;https:\/\/player.blubrry.com\/?podcast_id=131211945&media_url=https%3A%2F%2Fmedia.blubrry.com%2F1465778%2Fcontent.blubrry.com%2F1465778%2F166_Mitch_Axelrod_NewGame.mp3&modern=1#mode-Light&border-000000&progress-000000&quot; scrolling=&quot;no&quot; width=&quot;100%&quot; height=&quot;165&quot; frameborder=&quot;0&quot; id=&quot;blubrryplayer-2&quot; class=&quot;blubrryplayer&quot; title=&quot;Blubrry Podcast Player&quot;&gt;&lt;\/iframe&gt;\" onclick=\"javascript: this.select();\" onfocus=\"javascript: this.select();\" style=\"width: 70%;\" readOnly><\/p>\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/mindset.zone\/book\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"205\" src=\"https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-1024x205.png\" alt=\"Free Chapter of the MINDSET ZONE Book\" class=\"wp-image-10369\" srcset=\"https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-1024x205.png 1024w, https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-300x60.png 300w, https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-768x154.png 768w, https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-1536x307.png 1536w, https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-2048x410.png 2048w, https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-1568x314.png 1568w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-text-align-center\">\u201d If the people are serving the system, you have an inversion of value. If it gets extreme, you have a perversion of value, to where the system actually, instead of serving people, abuses people.\u201d <\/p>\n<cite>-Mitch Axelrod<\/cite><\/blockquote>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>In this episode, Ana Melikian is joined by Mitch Axelrod, a business strategist and advisor, to discuss the importance of serving people in business and the impact of technology, automation, and outsourcing. Together, they delve into the soulful approach to success, revealing Mitch's &#8220;Soul. Role. Goal.&#8221; framework to serve people first, anchored in a philosophy that values the human element in every business interaction.<\/p>\n\n\n\n<p>Ana and Mitch discuss procedures, automation, and AI and their potential to either uplift humanity or facilitate systemic abuse. They stress the critical importance of companies focusing on genuinely loving and serving the customer (and their employees), rather than being hamstrung by rigid rules and impersonal policies.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Our guest, Mitch Axelrod, shares his wisdom on nurturing human capital, aligning the soul, role, and goal of companies, and fostering a work environment that champions humanity and engagement. They take a critical look at modern work culture, questioning whether we\u2019ve lost sight of the human connection.<\/p>\n\n\n\n<p>Strap in for a journey that rethinks standard business practices and advocates for leading with soul and purpose.<\/p>\n\n\n\n<p>Let's dive in!<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>This week on The Mindset Zone:<\/strong><\/h2>\n\n\n\n<ul>\n<li>00:00 Introduction and Purpose of Systems<\/li>\n\n\n\n<li>00:44 Meet the Host and the Guest<\/li>\n\n\n\n<li>01:26 The <em>NEW<\/em> Game of Business<\/li>\n\n\n\n<li>03:04 Mitch's Early Life and Business Ethos<\/li>\n\n\n\n<li>04:44 The Importance of Service in Business<\/li>\n\n\n\n<li>06:16 The Value of Service and its Impact on Business<\/li>\n\n\n\n<li>08:17 Service as a Profit Center<\/li>\n\n\n\n<li>11:30 The Impact of AI and Automation on Service<\/li>\n\n\n\n<li>12:47 The Soul, Role, Goal Model<\/li>\n\n\n\n<li>14:35 The Inversion of Value and its Consequences<\/li>\n\n\n\n<li>17:48 The Importance of Work-Life Balance<\/li>\n\n\n\n<li>22:28 The Future of Business and Conclusion<\/li>\n\n\n\n<li>30:38 Where to Learn More About Mitch's Work<\/li>\n\n\n\n<li>31:47 Closing Remarks and Podcast Outro<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Meet the Guest:<\/strong><\/h2>\n\n\n\n<p>Mitch Axelrod is a 45-year entrepreneur, speaker, trainer, advisor, and a # 1 Wall St. Journal, Barnes & Noble, and Amazon best-selling author. Mitch has delivered 3,500 seminars, workshops, keynotes, webinars, executive briefings, and coaching clinics on business, entrepreneurship, sales, leadership, values, intellectual property, and life skills to more than a million people.<\/p>\n\n\n\n<p>Mitch is the author of The <em>NEW<\/em> Game of Business\u2122, The <em>NEW Game of IP\u2122 (Intellectual Property),<\/em> and the #1 bestseller, The <em>NEW<\/em> Game of Selling\u2122. His articles, special reports, newsletters, white papers, and training programs are read in 40 countries. Mitch is an intellectual property specialist who pioneered \u201crenting your content\u201d to monetize IP.<\/p>\n\n\n\n<p>Golden Mike Award winner for speaking excellence and industry contribution, he has helped his clients generate $3 billion in revenue.<\/p>\n\n\n\n<p>Featured on dozens of media, including WABC, Best-Seller TV, and Sales Talk Radio, Mitch has taught at NYU, USC, Notre Dame and is faculty at Harvard's Executive Leadership Conference.<\/p>\n\n\n\n<p>In 2020, Mitch suffered a stroke and brain aneurysm that left him paralyzed on his right side. His story of rebound, resilience, and recovery is inspirational and transformational!<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"384\" src=\"https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod-1024x384.png\" alt=\"Mitch Axelrod\" class=\"wp-image-11725\" srcset=\"https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod-1024x384.png 1024w, https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod-300x113.png 300w, https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod-768x288.png 768w, https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod-1536x576.png 1536w, https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod-1568x588.png 1568w, https:\/\/anamelikian.com\/wp-content\/uploads\/2024\/03\/Mitch-Axelrod.png 1911w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Connect with:<\/strong><\/h3>\n\n\n\n<ul>\n<li>Mitch Axelrod <a href=\"https:\/\/www.linkedin.com\/in\/mitchaxelrod\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><\/li>\n\n\n\n<li>Mitch Axelrod <a href=\"https:\/\/www.facebook.com\/mitchaxelrod\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a><\/li>\n\n\n\n<li>Mitch Axelrod <a href=\"https:\/\/twitter.com\/mitchaxelrod\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a><\/li>\n\n\n\n<li>Mitch Axelrod <a href=\"https:\/\/www.instagram.com\/mitchellaxelrod\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a><\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Resources:<\/strong><\/h3>\n\n\n\n<ul>\n<li>The New Game of Selling: https:\/\/thenewgameofselling.com\/<\/li>\n\n\n\n<li>Soul Role Goal: https:\/\/soulrolegoal.com\/<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Related episodes:<\/strong><\/h3>\n\n\n\n<ul>\n<li><a href=\"https:\/\/anamelikian.com\/73\" target=\"_blank\" rel=\"noreferrer noopener\">Mighty Networks & Community Mindset with Gina Bianchini<\/a><\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><em>Expand What\u2019s Possible<\/em><\/strong><\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201d If the people are serving the system, you have an inversion of value. If it gets extreme, you have a perversion of value, to where the system actually, instead of serving people, abuses people.\u201d -Mitch Axelrod In this episode, Ana Melikian is joined by Mitch Axelrod, a business strategist and advisor, to discuss the&hellip; <a class=\"more-link\" href=\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/\">Continue reading <span class=\"screen-reader-text\">The NEW Game of Service with Mitch Axelrod<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[428,485,397,420,477,471,473,482,480,474,234,184,478,483,476,486,481,484,470,469,475,479,472,325,289],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The NEW Game of Service with Mitch Axelrod - Ana Melikian, Ph.D.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The NEW Game of Service with Mitch Axelrod - Ana Melikian, Ph.D.\" \/>\n<meta property=\"og:description\" content=\"\u201d If the people are serving the system, you have an inversion of value. If it gets extreme, you have a perversion of value, to where the system actually, instead of serving people, abuses people.\u201d -Mitch Axelrod In this episode, Ana Melikian is joined by Mitch Axelrod, a business strategist and advisor, to discuss the&hellip; Continue reading The NEW Game of Service with Mitch Axelrod\" \/>\n<meta property=\"og:url\" content=\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/\" \/>\n<meta property=\"og:site_name\" content=\"Ana Melikian, Ph.D.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/anamelikian\" \/>\n<meta property=\"article:author\" content=\"anaamelikian\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-01T10:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-04T20:23:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-1024x205.png\" \/>\n<meta name=\"author\" content=\"Ana Melikian, Ph.D.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@anamelikian\" \/>\n<meta name=\"twitter:site\" content=\"@anamelikian\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Melikian, Ph.D.\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/\"},\"author\":{\"name\":\"Ana Melikian, Ph.D.\",\"@id\":\"https:\/\/anamelikian.com\/#\/schema\/person\/56f26f9f158af445ac2182d9e7127736\"},\"headline\":\"The NEW Game of Service with Mitch Axelrod\",\"datePublished\":\"2024-03-01T10:00:00+00:00\",\"dateModified\":\"2024-03-04T20:23:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/\"},\"wordCount\":539,\"publisher\":{\"@id\":\"https:\/\/anamelikian.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/anamelikian.com\/wp-content\/uploads\/2023\/01\/Free-Chapter-Banner-1024x205.png\",\"keywords\":[\"AI\",\"AI disruption\",\"Ana Melikian\",\"automation\",\"combatting burnout\",\"customer prioritization\",\"employee engagement\",\"employee productivity\",\"entrepreneurial ethos\",\"human connection\",\"human potential\",\"Leadership\",\"Mitch Axelrod\",\"new\",\"organizational support\",\"outsourcing consequences\",\"service\",\"service profitability\",\"systemic abuse\",\"systems automation\",\"technology in business\",\"value measurement tool\",\"values and purpose\",\"Well-being\",\"work-life balance\"],\"articleSection\":[\"Podcast Episodes\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/\",\"url\":\"https:\/\/anamelikian.com\/the-new-game-of-service-with-mitch-axelrod\/\",\"name\":\"The NEW Game of Service with Mitch Axelrod - 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